Campaign-Best Viral PR Campaign

Credits

Project Title

Sheep happens

Entrant

SERVICEPLAN GERMANY / PLAN.NET GERMANY

Client

PENNY

Team

SERVICEPLAN GROUP - Global Chief Creative Officer - Alex Schill

SAINT ELMO´S GERMANY - Chief Creative Officer - Matthias Harbeck

SAINT ELMO´S GERMANY - Managing Partner - Christian Sommer

SAINT ELMO´S GERMANY - Head of Design - Vinzent Mitterer

SAINT ELMO´S GERMANY - Management Supervisor - Alexander Rudzki

SERVICEPLAN GERMANY - Producer - Christoph Köhler

SAINT ELMO´S GERMANY - Managing Director - Anna Lee Sønnichsen

SAINT ELMO´S GERMANY - Art Director - Niclas Robering

SAINT ELMO´S GERMANY - Creative Director - Oliver Ramm

SAINT ELMO´S GERMANY - Art Director - Raphael von Stockar

SAINT ELMO´S GERMANY - Senior Art Director - Martina Kiesbrink

SAINT ELMO´S GERMANY - Motion Design - Konstantin Dam-Hansen

SAINT ELMO´S GERMANY - CEO - Kathrin Jesse

SAINT ELMO´S GERMANY - Senior Copywriter - Rasesh Patkar

SAINT ELMO´S GERMANY - Senior Copywriter - Swarna Thomas

SAINT ELMO´S GERMANY - Art Director - Raquel Vega

SAINT ELMO´S GERMANY - Senior Copywriter - Florian Hofmaier

SAINT ELMO´S GERMANY - Creative Director Copy - Petra Schotten

SAINT ELMO´S GERMANY - Managing Director - Corbinian Hennies

charles & charlotte - Managing Partner - Pascal Fiedler

charles & charlotte - Managing Partner - Paulina Schumann

charles & charlotte - Account Management - Paul Techritz

charles & charlotte - Concept - Patricia Trostel

charles & charlotte - Content Creation - Anna Mikat

charles & charlotte - PR & Consulting - Hans Neubert

PION3ERS - Director Media Strategy - Manuela Krause-Tiemann

PION3ERS - Deputy Director Media Strategy - Ann-Christin Mix

PION3ERS - Senior Executive Media Strategy - Lisa Siebel

PION3ERS - Senior Executive Media Strategy - Sonja Frese

PION3ERS - Executive Media Strategy - Leonie Glaeske

PION3ERS - Lead Creativity & Innovation - Fabienne Krüger

ASTRAL Kreativ - Chief Creative Officer - Johannes Auffermann

ASTRAL Kreativ - Managing Partner - Hagen Fiedler

ASTRAL Kreativ - Motion Designer & VFX Artist - Nicolai Kovacs

Hastings Audio Network - Sound Engineer/Audio Director - Oscar Meixner

Hastings Audio Network - Producer - Daria Treder

Hastings Audio Network - Sound Engineer/Audio Director - Markus Roseneck

HOOKED Music - Producer/Composer - Jan Finck Barboza

HOOKED Music - Producer/Composer - Louisa Grantz

HOOKED Music - Producer/Composer - Camilo Remolina

SERVICEPLAN GROUP - Senior Motion Design - Klas Batschkus

SERVICEPLAN GROUP - Creative Director - Dennis Fritz

Motion Design - Hendrik Sommerfeld

SAINT ELMO´S GERMANY - Managing Partner - Peter Gocht

Language

English

Recognitions

2026

• g PL

  Campaign-Best Viral PR Campaign